← All work
Marketing
CommonGood
An AI platform that automates STAR mapping and marketing mix modeling for consumer brands.
- Industry
- Marketing
- What we built
- SaaS platform, Automation
- Timeline
- 3 months
- Budget
- ~$70K
- Live
- commongood.co ↗

The challenge
Marketing analytics for consumer brands meant pulling data by hand from many sources and running slow models, which delayed decisions in a crowded market.
What we built
We built a SaaS platform with one API over Stackline, SEMRUSH, Nielsen and IRI data. It automates STAR mapping and marketing mix modeling, and adds an AI assistant for campaign ideas.
Outcomes
- STAR mapping and MMM automated end to end
- No more manual data collection across platforms
- Faster creative ideation with an AI assistant
- Real-time insights for quicker marketing decisions
Built with
SupabaseNext.jsOpenAI
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